Tuesday, July 28, 2009

Real Estate Investing (Tour de France Style)

One of the most incredible sporting events has just come to pass and it held up to all of its usual glory. I am talking about the Tour de France, of course.

Many Americans do not completely understand the complex nature of cycling, never mind the mind-boggling, gut-wrenching, 3 week race in France every year. If you happen to watch it on tv at any given time, it just looks like a bunch of world class athletes riding their bikes all together. That is on the surface, but what is going on in the minds of those men is nothing short of amazing.

There is so much strategy and so much going on that you can't even begin to see everything that is going on. One of the things that strikes me most is that not everyone is there to win the tour. There are different races inside of the race and you have to be on your toes to know who is interested in what and why.

Lance Armstrong always has his sites on the podium when he goes into the tour, but there are others whose goal is to win as many stages as possible. These riders have no desire to win the overall race, just individual stages of the race.

This is not so different from Real Estate Investing...There is so much going on at any given time, that we need to know our game plan and stick to it. Even in this economy there is so much opportunity that it can be a distraction at times. That is why it is important to know which opportunities are real and which ones are not. Conversely, it is important to know the real threats when they present themselves and which ones are not worth responding to. Being able to distinguish the difference is a matter of reaching your goals or not, it is also the sign of the consummate real estate professional. When you worry about threats that are not real, or chase opportunities that are not leading you to your desired goal, you are wasting precious energy and risk losing it all.

Know what race you are in and why it is important to you. Study the competition and understand the real threats to your business. Don't rely on the spectators to tell you what the real threats and opportunities are for your business. Real estate is all about mental strategies and physical execution; not unlike the Tour de France.

Stay the course and remain focused. Healthy Investing!

Rob

http://www.LocalRealEstateDeals.com

No comments:

Post a Comment